Tick Tock.

Briston Watches, exclusive to The Standard Store.

Brice Jaunet, founder of Briston watches combines traditional Swiss watchmaking techniques, with modern approaches to materials.

Combining his French aesthetics with a wealth of knowledge accrued while working for Cartier, Raymond Weil and Zenith.

Part of his brilliance, Jeunet uses cellulose acetate, a material widely used in high quality eyewear as well as Nato straps (developed for the British Navy), made famous by Sean Connery as James Bond in Goldfinger.

Traditional sporting chic.